Is AI Responsible for Recent Ad Industry Job Losses?
Despite bullish ad revenue forecasts and growth, the US advertising industry is losing jobs. Is AI already playing a role in reshaping its workforce?
Agency Q2 '24 Survey Aggregate Data
This is the full data set from our August 2024 survey of 294 agency leaders and executives. It does not include any segmentations.
What We've Learned So Far
Observations, lessons and recommendations from our research in 1H 2024.
How AI Is Changing Dentistry: Dr. Cooper Differding Interview
New AI-powered software offers multiple benefits to dentists and patients, but also carries some risks.
Does AI-Powered Search Truly Threaten Fortress Google?
The data are mixed on whether the Google search monopoly is at risk.